How Group Brainstorming can be Utilized in a Virtual Environment
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Levi, D., & Askay, D. A. (2021). Group dynamics for teams (6th ed.). Sage Publications.
Prior to beginning work on this discussion forum, read the following:
Chapter 9: Decision Making
Chapter 12: Creativity, Innovation, and Design Thinking
Making Group Brainstorming More Effective: Recommendations From Associative Memory PerspectiveLinks to an external site.
Creativity can take many forms. Creativity is the search for unique or different ideas, and thinking that converges. Additionally, creativity must solve a problem (Levi & Askay, 2021, Section 12.1). Creativity is a valuable skill to build for individuals and teams (Levi & Askay, 2021, Section 12.3). According to Levi and Askay, groups may struggle a bit more than an individual with creativity. Brainstorming is one of the most commonly utilized techniques for addressing creativity in groups, but group brainstorming, in comparison to individual brainstorming, seems to be less effective. Brown and Paulus (2002) posit that brainstorming is less effective as a group because the individuals must wait their turn to proffer input.
In a 250- to 300-word initial post, address the following:
Explain how group brainstorming can be utilized in a virtual environment while allowing all to participate fully.
Describe any foreseeable drawbacks to virtual group brainstorming.
Creativity and Problem Solving
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Decision-making is a central endeavor for teams. Group brainstorming in a virtual environment supports decision-making by augmenting the team’s capacity to integrate multiple perspectives and skills from different locations and make high-quality decisions. It is possible to allow group members to participate fully in a virtual environment by leveraging shared collaboration tools that work best for the team, such as Google Forms and MURAL (Tsipursky, 2022). These tools would allow for the anonymous sharing of ideas thus preventing difficulties in reaching an agreement on decisions in virtual meetings because of the problem of completing the communication feedback loop (Levi & Askay, 2021). Another strategy to utilize group brainstorming within a virtual environment while fostering comprehensive participation is sending out the agenda and ask