Life under the Chief Doublespeak Officer Research Paper

Life under the Chief Doublespeak Officer
Your name
September 21, 2016
Your Institution of Affiliation
In Lutz’s article, he wanted to convey the current state of how things are being rationalized in contemporary American society. He said that today, we tend to hide, evade, or mislead our listeners and audience in order to make everything seem ‘under control’ and ‘optimistic’ (Lutz, n.d.). Perhaps, one of the examples that can easily be remembered in his article is the part where a company has “laid-off” 500 people in their headquarters. However, instead of saying ‘laid-off’, the company preferred to use the term ‘managing our staff resources.’ He said that by using the words ‘managing’ instead ‘laying-off’, the company was able to turn the bad reputation approaching them back on its tail. From his article, we saw how Lutz used descriptive writing as his main styles. By using this, he was able to appeal to the senses of the readers and make their emotions ‘hooked up’ with his ideas. More particularly, by using a very detailed wording style, de...