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Essay
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Topic:

Corporate Social Responsibility (CSR)

Essay Instructions:
Park and Xiao (2022) defined corporate social responsibility (CSR) fit as “the extent to which an entity’s stakeholders recognize the relationship between the company and its CSR activities” (p. 8). They also explained CSR authority “indicates that an entity performs CSR activities for the benefit of society” (p. 8). In this assignment, you will select three organizations and examine how they communicate corporate social responsibility (CSR) activities to stakeholders. You will show your findings in an APA-formatted table that follows an environmental, economic, and social framework. You will also write a 2-page summary. Step 1 Select three organizations and research their CSR practices. Building from the Module 1 Discussion, explore how each organization uses technologies to conduct or communicate CSR practices. Step 2 Analyze communication strategies for stakeholder reach and effectiveness. Step 3 Create an APA-formatted table with the triple-bottom-line framework (environmental, economic, and social dimensions) as column headings and the three organizations you examined as row titles. Under each CSR practice you describe, include (in parentheses) the communication strategies and technologies used to communicate CSR to stakeholders. The Resources below may be of help. Step 4 Develop an APA-formatted, 2-page summary of your findings from the table. Describe the organizations’ CSR practices, technologies, communication strategies, and your analysis of their effectiveness. Include APA in-text citations and a reference page. Use this question to guide your writing: Why is “CSR fit” a key factor in determining the effectiveness of a company’s CSR activities? Step 5 Submit one Word or PDF file with an APA formatted title page, table, 2-page summary, and reference page. Resources: Triple-Bottom-Line Framework Corporate Conceptions of Triple Bottom Line Reporting: An Empirical Analysis Into the Signs and Symbols Driving This Fashionable FrameworkLinks to an external site. – Kaushik Sridhar Organizational Structure From Interaction: Evidence From Corporate Sustainability EffortsLinks to an external site. – Sara B. Soderstrom & Klaus Weber
Essay Sample Content Preview:
Corporate Social Responsibility (CSR) Student’s Name Professor’s Name Institutional Affiliations Course Name and Number Due Date Corporate Social Responsibility (CSR) OrganizationsEnvironmentalEconomicSocial LululemonLululemon consistently collaborates with its local stakeholders to uphold environmental sustainability (Lululemon, 2022). The firm also communicates its continued involvement at this level through social media and its website, which are the leading communication technologies. The company demonstrates its value for transparency by periodically updating its stakeholders about its economic status through print media technologies and other avenues (Lululemon, 2022). Using these approaches and tools keeps the stakeholders informed, boosting its corporate social responsibility (CSR). Lululemon’s utilization of storytelling through podcasts has been vibrant, as depicted by the Matriarch movement and Yogazeit (Lululemon, 2022). Such efforts highlight the organization’s empowerment initiatives in local societies. MicrosoftMicrosoft uses a transparent communication strategy to demonstrate its continued use of telework software to reduce work-related travel and promote environmental preservation (Sehgal et al., 2020). The organization uses social media platforms and websites to communicate its carbon footprint-reducing strategies and achievements. Microsoft uses transparency tactics through print and online technologies to showcase its economic standings to its stakeholders (Sehgal et al., 2020). It uses these options to publish its financial growth and projections annually. The company also uses storytelling tactics to illustrate its social impacts on communities through online commercials and websites (Sehgal et al., 2020). It uses such approaches to reveal its varied donations to local non-profit groups. Coca-ColaCoca-Cola prioritizes collaboration strategies with other stakeholders to advance its world without waste agenda (Coca-Cola, 2020). It communicates this message through diverse technologies, including websites, print media, social media platforms, and commercial advertisements. Such approaches have popularized its environmental concern and CSR consciousness. The organization uses transparency as a critical CSR communication method to ensure that its partners and communities remain aware of the economic impact it induces in localities (Coca-Cola, 2020). It achieves this goal by publicizing its economic impacts through print and social media platforms. Coca-Cola has recognized the art of storytelling to demonstrate its continuous presence in societies and the positive social impacts it triggers (Coca-Cola, 2020). Employing technologies such as social media to communicate these messages has enabled it to reach a wider audience and demonstrate its CSR robustness. Summary Organizations implement ...
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