Strategic Plan for the Walmart Inc. Company

June 6, 2014
Mr. Surname
Chairman, Investment Bank
P.O BOX 234
Legal Road, WV 34564
Dear Mr. Surname:
I am writing this analytical report on the strategic plan of the Walmart Inc. Company. This follows the advertisement by the Daily Newspaper on 15 May 2014 on the investment opportunity your investment bank was availing to start-ups and established companies. In this report, a detailed report has been done with respect to the executive summary of the company’s background, mission, and vision and value statement. The same also covers the strategy implementation and control. Finally, the report points out the contingency plans and through all that information, I believe the investor are at a better place in determining the business viability of investing in Walmart Inc.
Because a company’s success is not primarily based on the structures and buildings it has, this report looks at the mentioned company details but with respect to the management personnel. Thus, all that report is based on the personnel management ability in executing the company’s goals and why their presence in crucial to the future of Walmart.
Sincerely
Name
Table of Contents
Executive Summary…………………………………………………………………..4
Walmart Inc. Background…………………………………………………….4
Walmart Inc. Mission………………………………………………………….4
Walmart Inc. Vision…………………………………………………………....5
Walmart Inc. value Statement…………………………………………………5
Implementation and strategy Control………………………………………………….5
Contingency Plan……………………………………………………………………..6
References ……………………………………………………………………………9
Executive Summary
Walmart background
Walmart Corporation is an international retailer that primarily deals with consumer product. It was founded by Sam Walton in the year 1962 and would later on be publicly traded in the New York stock exchange in 1972, two years after being incorporated. Sam, who was initially working for Penney’s stores, bought one branch from them in the year 1945, which would later on become the retailer giant that Walmart Inc. is today. It is agreeable that the success was because of Walton decision to focus on selling his merchandise at a lower price as compared to other retailers. His primary goal was to attract more traffic in terms of merchandise units brought by customers thus translating the small profit margins into high profits. Initially, this was tricky to accomplish but later on he would come up with strategies to actualize this i.e. working with suppliers who charged relatively cheaper that the usual suppliers. This strategy continues to be employed up to the 21st century where Walmart focuses more on large consumer numbers, as opposed to concentrating on large profit margins.
Walmart’s mission
As it has been seen in the company’s background, the mission of Walmart Corporation is to ensure consumers save money thus living better as can be attested to by the company’s mission statement i.e. “Saving people money so that they can live better.” This is because in Walmart, people believe that by everyone working together, the cost of spending and subsequently the cost of living can be lowered for everyone, therefore, allowing them to save, translating into a better life because one only spends where and when necessary and not because someone somewhere is exploiting them (Simerson, 2011).
Walmart’s vision
The vision of Walmart Corporation is to become the best retailer across the world in both the hearts and minds of its consumers and employees. This is because the corporation understands that for a customer to experience satisfied services, the employees need also to be well satisfied (Wittmann & Reuter, 2008). Thus, there has been the establishment and implementation of values in line with this vision. They include ensuring respect to each individual whether consumer or employee; availing top-notch services to customers because they are part of the Walmart corporation family and above all, striving for excellence and g...