Essay Available:
page:
10 pages/≈2750 words
Sources:
5
Style:
APA
Subject:
Business & Marketing
Type:
Coursework
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 62.64
Topic:
Business plan development
Coursework Instructions:
Sections. The business plan will be completed in two sections: This is part 1. Part 1; Description, Industry Trends, Market Analysis and Strategy, and Operations
Focus. Ideally the focus of the program in your business plan will be focused on an integrated healthcare approach that addresses a combination of a medical condition and a related lifestyle or behavioral (psychiatric or substance use disorder). However, this is not a hard requirement. Instead, it is recommended that you focus on an actual business organization, business start-up, or a business that you envision or dream of in the future.
Setting. Make it real! There are several options for the type of setting you choose for this project. A business plan requires considerable time and resources to complete, and the learning experience is enhanced if you complete the plan based on a real business or organization rather than a fictional scenario. Examples of an actual business include your current place of employment (provided that it is a healthcare organization), your own business, or a business from the Riipen program. Also, if you have a vision to create a business plan for a new business that you plan to start in the future, that is acceptable. Consider using your current place of employment or your current business especially if you have a new business proposal that you would like to present to your leadership or if you have not completed or need to update a business plan for your own business. Make sure to obtain formal approval from your supervisor/business if you plan to use your current place of employment or business for this project. Choosing a business from the Riipen program is highly recommended because these are actual businesses, often in start-up phase, and will likely prove a rich experience of the challenges of starting and running a business.
Format. APA 7th Edition format is not required for this paper, with the exception of citations and references. This is because a business plan should be based on principles of visual design that engage the target audience using formatting (color, font) and digital images (digital photos, illustrations, graphics) that are engaging. The business plan should use the recommended headings. When indicated, use the format recommended in the textbook Successful Business Plan: Secrets & Strategies. In particular it is recommended that you adhere to the textbook format for the Financials section of the assignment. The number of pages for each section of the business plan should range from a minimum of 10 to a maximum of 20, not including References and the optional Appendices.
Business Plan Part 1 - Components
The Business Plan Part 1: Description, Industry Trends, Market Analysis and Strategy, and Operations should address each of the following sections and the information required within each section.
Company Description (4 points)
This section communicates the basic details of your business in a brief format. The reader gets a well-defined understanding of what your business does and how far you have developed. The mission statement illustrates that you understand and can communicate the focus and objectives of your company.
Company name
Company's objectives/Mission statement
Legal issues
Products & services
Management/Leadership
Business location
Development stage & milestones achieved to date
Financial status
Industry Analysis & Trends (3 points)
Evaluates the standards, trends and features of your industry:
A description of your industry
Trends in your industry
Strategic opportunities that exist in your industry
Size and growth rate
Industry maturity: new, expanding, stable or declining
Service, manufacturing, retail or distribution
Sensitivity to economic cycles, seasonality
Technological changes
Regulation/certification/accreditation/licensure
Supply and distribution channels
Financial characteristics of similar companies/programs
Global industry concerns
Target Markets (3 points)
A comprehensive understanding and succinct explanation of your target market gives you focus and allows potential investors to see that you understand the opportunities as well as limitations of the market:
Define your target market
Market size and trends
Target customers
Market readiness
Strategic opportunities
The Competition (4 points)
Clearly understanding your competition is necessary for successfully developing your business plan. It is also critical to have a well-defined grasp of your strengths and weaknesses in terms of your internal business resources and consumer perceptions.
Competitive position (internal/external factors, customer perception, operations)
Other factors affecting your ability to compete (first-mover, the Internet, etc.) Global competition
Market share distribution
Future competition
Barriers to entry
Strategic Position & Risk Assessment (3 points)
Defining your strategic position enables you to clearly and completely know what business you are in. There is no one "correct" strategy, and your strategic position will evolve over time. Assessing your risks enables you to better reduce potential threats to your success.
Strategic position, how to distinguish yourself from the competition
Risk assessment
Balancing risks and opportunities
Marketing Plan & Strategy (4 points)
This part of your plan is at the core of your company's business. Investors look for marketing plans that are realistic for motivating customers and use a cost-effective approach to position your product/service in the market. Moreover, it is important that your sales approaches are appropriate and that your sales force is big enough and well trained enough to be able to secure the sales necessary to sustain your business.
Marketing plan and strategy
Marketing tactics
Online marketing tactics
Your sales workforce
Sales process
Global marketing
Operations (4 points)
Careful planning in this area can result in improved productivity and cost savings while improving the quality of your product/service and enhancing the work environment for your employees.
Facilities (e.g., Location, lease, improvements & utilities/maintenance)
Production (e.g., labor, productivity, capacity)
Inventory, supply and distribution (quality control, equipment)
Order fulfillment and Customer service (satisfaction)
Global operations
Research and development
Financial controls
Contingency plans
Thank you for helping in my paper. I included all the instructions and 4 sample papers for you to use as references. One of the attachments is " RIIPEN business profile" please choose one of the business ideas mentioned in that profile to develop a business plan for it. I believe there are 5 programs or so. You can choose any of them. I will attach the rubric in a different file too. Please make sure to use visuals as well
Thank you so much let me know if there is anything I can help with or if you need anymore info
Here is the rubric as well.
Assignment_1_Rubric.docx
Coursework Sample Content Preview:
My Yoga Network Business Plan
Author’s Name
Institutional Affiliation
Course Code and Name
Professor’s Name
Date
My Yoga Network Business Plan 9525198120Company Description00Company Description
1428752699385Company’s Objectives/Mission Statement00Company’s Objectives/Mission StatementMy Yoga Network is a business founded by Ram Bhakt and is located in Long Beach, California. It was founded as a business committed to leading and changing the yoga market through thorough holistic healthcare and the promotion of people’s well-being. Bridging the gap that exists in the yoga industry is the main goal of the company. It provides a company with skilled yoga therapists together with experienced medical professionals who can help people attain holistic wellness and healing in California and beyond (Myyoganetwork.com). The company hopes to make the communities thrive by providing them with a platform to understand the life-changing potential of participating in yoga therapy.
0139509500The primary aim of My Yoga Network Company is to create a podium where people can access democratic, holistic healthcare provided by experienced medical care professionals and skilled yoga therapists in an easy-to-use manner in a dynamic platform (Myyoganetwork.com). The company objectives are very clear and include providing people with a place that they can use to make changes in their own lives, wellness, and health through making deep connections with them and making educated decisions to improve lives. The ideal future of the company would include the provision of holistic treatment and yoga therapies every day of the week and make them not only a speciality but a necessary part of healthcare provision that can help reform societies and improve people’s lives.
right13335Legal Issues00Legal Issues
right3719195Products and Services00Products and ServicesMy Yoga Network is committed to uploading moral principles in society and laws in its place to provide people with yoga and holistic healthcare. The company is also committed to striking a balance between protection of liability and operational flexibility since it operates as a Limited Liability Company (LLC). The commitment to abide by moral societies and laws is done to protect the personal accountability of the owners to create a legal arrangement that permits pass-through taxation (Myyoganetwork.com). With LLC as the legal structure of the company, My Yoga Network gains adaptation and agility to the laws and regulations in the industry, as well as attains a platform that helps effectively govern procedures and streamline its management in the yoga industry. In streamlining operations through law and regulation, the company uses applicable legal requirements to strictly promote the safety and security of personal health information, reduce liability, and offer data security.
6667581661000At the heart of My Yoga Network’s service provision to the customers is the cutting-edge online marketplace that creates a doorway for the provision of comprehensive healthcare solutions. Through the online marketplace, the company provides its customers and target audience with a podium to attain easy access to a range of services that include health educational programs on holistic health methods, one-on-one consultations with medical professionals, and individualized -33655605790Management/Leadership00Management/Leadershiptherapy sessions (Myyoganetwork.com).
246634091440000With extensive knowledge and experience in a variety of fields, such as healthcare administration, management of organization, and technology, the My Yoga Network leadership team is well-placed to steer the company forward. Led by the company CEO and Chairperson, Mr Ram Bhakt, the team in the company exemplifies a dedication to quality and innovation that creates a platform that leads the company in the direction of attaining its vision and goals. The team of leadership is composed of Avish Jain as the Chief Product Officer, John Davenport as Chief Marketing Officer, and an Advisory Board led by Jaime Lewis, assisted by Anita Schill, Adhana McCarthy, and Claudia Cardin-Kleffner (Myyoganetwork.com). The company leadership team embraces principles such as creativity, cooperation, and openness, which are at the centre of the ongoing development of the company and setting a bar of excellence.
right27305Business Location00Business Location476253387090Development Stage & Milestones Achieved to Date00Development Stage & Milestones Achieved to Date2400300113919000Long Beach, California, is the strategic location of My Yoga Network’s headquarters. With such a strategic location, the company enjoys numerous benefits, including the prime location being accessible to customers and encouraging interaction with people from a variety of cultures. The location of the company stands as a nexus for propelling the influence of My Yoga Network to the next level, hence offering a platform for cooperation with a multicultural community, attaining faster growth, and providing customers with technologically advanced and holistic care.
My Yoga Network has already achieved a lot in the yoga provision industry as it embraces its journey to continue transforming the sector, which shows its potential and progress so far (Myyoganetwork.com). The company has been able to demonstrate that it is steadfast, resilient, and adaptable in commitment to creativity and holistic case through its successful development and integration of corporate yoga services and hospitality yoga to its services as a working prototype to its strategic mission of changing the yoga industry in the United States and beyond. As the company has already surpassed these milestones, it is committed to ensuring that every activity and technology that is brought to the fold helps the company move closer to realizing its mission and vision of attaining a world where the provision of yoga leverages holistic healthcare as a concept of attaining 190501971675Financial Status00Financial Statusbetter health outcomes and becomes a lived reality to all.
The financial outlook of My Yoga Network is positive thanks to recently obtaining seed investment support that was channelled to developing a platform for yoga service excellence. Despite being in the position of refining its revenue predictions, the financial position of the company is still strong because of the high demand for yoga services the company offers and benefits from its online marketplace promotion and services (Myyoganetwork.com). As a result, My Yoga Network is positioned to be able to have a say in the healthcare industry and complexities in the industries as it has emerged as a leader in the provision of holistic healthcare through innovative ways with an emphasis on sustainable growth and financial responsibility.
Industry Analysis & Trends
Industry Description
My Yoga Network is a business founded by Ram Bhakt and is located in Long Beach, California. It was founded as a business committed to leading and changing the yoga market through thorough holistic healthcare and the promotion of people’s well-being. Bridging the gap that exists in the yoga industry is the main goal of the company (Wittich & McCartney, 2020)
. The company operates in the Yoga industry in the U.S., which collected approximately 11.96 billion U.S. dollars in 2023 according to Statista (2023). Being a modern society, Americans use contemporary yago practices that modern western societies use to improve their well-being and healt...
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