Advertising Analysis Literature & Language Essay Paper

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Advertising Analysis
Moms Demand Action for Gun Sense is a grassroots movement of American moms who want the government to pay attention to the issue of gun violence. Every year, thousands of people lose their lives as a result of street crimes and massacres, and Moms Demand Action for Gun Sense initiates a number of campaigns once a while in order to attract the attention of more and more people toward the fact that everyone will have to urge the government to find solutions to the problem of gun violence. Not only American moms but also American dads remain concerned about the safety and protection of their children, and they want effective gun laws and loopholes that jeopardize the safety of their friends and families.
In this particular advertisement, we can see two little girls holding a card with text written on it and a gun. The message written on the top of the ad is “one child is holding something that is banned in America.” It is obviously not the guns, but the Little Red Riding Hood. It should be noticed that the American government considers the little red riding hood far more dangerous for school children than guns. Does it mean riffles or assault weapons should be allowed in the school? No, it is not. The fact is that guns or weapons are far more dangerous than those little red riding hoods, and if the government bans one of them, then the other should also be banned.
Moms and dad across the country think that bottles of red wines and guns are equally harmful, so the government has to take an action against everyone who brings one or both of these things to the school. As of now, the little red riding hood is being banned in different schools, and this advertisement shows the same thing. What about those weapons that could cause immediate death of children? Should not they be banned? Many teachers and school principals bring their weapons with them to the school, which is a matter of serious concern.
The protection of children is as important as their health. Keeping them away from red wines means the government is paying much attention to their health; however, the weapons should also be kept away from their reach since they can be illegally used to kill numerous children and teachers at the scho...