Management Essay: Innovation Management System and Styles

Innovation Management System and Styles
Student’s Name
Institutional AffiliationInnovation Management System and Styles
Innovation is transforming invention and ideas into better goods or services that will improve value for what customers receive. In the current business world, innovation has become one of the components that drive success for organizations. The organizations' responsibility is to constantly improve or even substitute their goods and services with new and improved that meet customers' current needs (Łukowski, 2017). Nevertheless, many organizations tend to encounter challenges in integrating innovation as part of their organizational culture. Companies such as Google, Apple, Starbucks, Facebook, Nintendo, and Samsung became some of the most prominent leaders in their respective industries due to their massive efforts and commitment to making innovation part of their culture. Most business leaders have learned to boost their success by installing the creative and innovative culture into various stakeholders, such as employees in organizations (Łukowski, 2017). Despite numerous efforts, millions of businesses continue to fail in their quest to integrate innovation as part of their culture. It is essential to focus on the role of innovative architecture in supporting sustainable innovation among organizations. This paper will research on innovation architecture of Samsung, Apple, and Google Inc. and identify elements that contribute to their successful innovation cultures.
* Samsung
The innovation process at Samsung is based on creating processes that will lead to the achievement of systematic results. Given the increased competition in the technology industry over the last 10 to 15 years, innovation has played a significant role in Samsung’s market leadership over most of its competitors. The organization’s successful innovation culture can be attributed to a combination of managerial prioritization and well-choreographed team processes (Haizar et al., 2020). At the leadership level, Samsung has heavily invested in design, research, and development. As a result, Samsung resorted to developing various design centers in some of its top markets in cities like San Francisco, Tokyo, London, Shanghai, and Los Angeles (Haizar et al., 2020). The main aim of establishing these design centers is to understand customer trends and needs better. More so, Samsung has established an Innovation and Design Lab, whereby training of its in-house designers occurs. Dolata (2017) states that about 10% of Samsung revenue is usually plowed back to research and development-related activities. In this sense, Samsung has been identified as one of the world's innovation spenders. On the other hand, 15% of the company's design team time is usually spent looking at and analyzing the probable consumer trends in the coming years. Samsung has also created a perpetual crisis culture whereby the organization analyses its competitors, develops new products, and regularly enhances business growth processes (Haizar et al., 2020). Subsequently, Samsung's innovation culture can be attributed to integrating processes that result in systematic results both in the short and long-term.
* Google Inc.
Google Inc.'s innovation architecture is often described as a marketplace of numerous ideas. Google Inc. is renowned for its emphasis on hiring talented individuals and providing them with the environment, tools, and resources to enhance innovation. According to Dolata (2017), most of Google's offices worldwide are not only pleasing to the eyes but also hotbeds of innovation and imagination. In essence, most organizations in the world tend to benchmark Google when it comes to integrating innovation in their organizational culture. Several concepts have led to Google Inc. successful incorporation of innovation. First, Google Inc. has an innovation policy whereby the organization allows its employees to use 20% of their time working on their pet projects (Şekerli & Akçetin, 2018). Notably, some of the projects such as Google Maps, Gmail, and Google News can be attributed to the policy. The company also has the "10x thinking," whereby it encourages its engineers to improve their innovation by ten times rather than 10%. This is a method in which Google Inc. uses to achieve technological innovations that cannot be matched by other companies. Another aspect is that Google Inc. encourages innovations that are usually customer-focused. Google seeks to ensure that the end goal of any of its products is to satisfy the customers' needs. The effective innovation culture at Google Inc. can also be attributed to its right hiring policies. The company often emphasizes recruiting talented individuals and depending on their referral policy (Şekerli & Akçetin, 2018). In essence, Google Inc. has a standard interview process that seeks to ensure the company attains talented, open to change, and love challenges. Google has also created a fun environment that aims to reduce absence, boost productivity, and lower employee stress levels. In this sense, Google Inc. is one of the organizations with an innovative architecture that e...