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Style:
APA
Subject:
Literature & Language
Type:
Essay
Language:
English (U.S.)
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Topic:

The public needs to know: informative paper

Essay Instructions:
Write an informative paper for the following scenario. Your boss has asked you (a communication specialist) to write an informative white paper about the business of developing new drugs for cancer patients. The content will be turned into a brochure for the public describing the four (4) major issues: economic situation, special needs (e.g., health) of the population being served, process, and benefits of the program. She asked you to include two (2) visuals to illustrate the issues. Research the topic and include credible sources to support claims. Identify your purpose clearly, incorporate audience needs, establish a desired tone, and organize information and / or claims effectively. Write a three to four (3-4) page paper in which you: 1. Provide a clear thesis statement. 2. Describe the economic issues. 3. Describe the special needs (e.g., health) of the population being served. 4. Describe the process (decisions, steps) involved in the program. 5. Explain the benefits of the program. 6. Include two (2) visuals that illustrated two (2) different claims. 7. Develop a coherently structured paper with an introduction, body, and conclusion. 8. Provide three (3) relevant and credible sources to support claims. The specific course learning outcomes associated with this assignment are:1)Identify elements of visual and electronic resources and their uses in writing. 2)Associate the features of audience, purpose, and text with various genres. 3)Recognize the elements and correct use of a thesis statement. 4)Recognize how to organize ideas with transitional words, phrases, and sentences. Incorporate relevant,correctly documented sources to substantiate claims.Apply the writing process to develop various writing genres
Essay Sample Content Preview:
Business of Developing New Drugs for Cancer Patients Name: Instructor: Date: Globally, cancer is the major cause of death in the developed while and the second most leading in developing nations. The gradual shift towards increasing cancer related deaths is because of changes in lifestyle particularly with dieting, alcohol and tobacco use, cancer cases have increased due to ageing populations in these countries (Jemal et al, 2011). Thus, cancer continues to increase mortality rates all over the world and imposing heavy financial burdens on health care systems. According to the American Cancer Society (2012) there will be diagnosis of approximately 1, 638910 new cancer cases in 2012.Cancer affects the socio economic situations of families, a look into the need to develop new anti cancer drugs will be the core of this paper. The value of this program is that cancer drugs are costly and there are few big pharmaceuticals companies raking in big profits including Avastin at $7.4 billion Roche $ 6 billion and Gleevec with $ 4.3 billion (The Economist, 2011). Moreover, the shift from expensive large scale drug manufacture towards more personalized treatment mak...
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