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Business & Marketing
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English (U.S.)
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Social Performance Part 1: Biashara Company

Essay Instructions:
Assume you are the new CEO of a medium-sized public corporation in your city. After reviewing the organization and its culture, you decide that the company's social performance is good, but some changes should be made to help the company to improve in this area. Write a 4-6 page paper in which you: Describe your company and analyze the various primary and secondary stakeholder groups, their roles, and relationships. Recommend ways the stakeholders can influence the destiny of your business. Create a plan on how you would encourage stakeholders to form a coalition to help you achieve your goals. Include a discussion of the specific assistance you think the coalition could provide. Anticipate any challenges in encouraging stakeholders to form a coalition to help you achieve your goals and the steps you would take to overcome these challenges. Your assignment must follow these formatting requirements: Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions. Include a cover page containing the title of the assignment, the student's name, the professor's name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.
Essay Sample Content Preview:

Social performance
Name
University
Date
Social Performance: Biashara Company
Biashara Company is a leading end-to-end integrated facilities management services provider to industrial, commercial, residential, governmental, institutional, and retail facilities majorly in the United States. The comprehensive company capabilities include energy solutions, expansive facility services, commercial cleaning, repair and maintenance, HVAC, landscaping, electrical, parking and security, that is provided via integrated and stand-alone solutions. Majority of its products include manufacturing and marketing, expertise in product development, and are greatly subjected to product competition that are manufactured, marketed and sold by other similar technology companies. Biashara Company is a diversified company dealing in technology in a global business presence such as transportation, industrial, consumer and office, health care, protection and security services, electronics and communications, and graphics and display.
Biashara Company has both primary and secondary stakeholders performing different roles and functions in and for the company. The primary stakeholders include the employees of the company ranging from the CEO, to directors, to managers, and to the lowest level of employee. The investors of the company are also primary stakeholders as they own the company. The society and our customers are our secondary stakeholders. We are obligated to them in the form of social corporate responsibility. Primary stakeholders ensures that the company prepares its consolidated financial statements in accordance with the United States accepted principles of accounting principles, and all the company operations carried out as stipulated in the company policies. The secondary stakeholders on the other hand perform the role of a watchdog. The monitor the company operations as whether the social corporate responsibility is up to standards.
Stakeholders can influence the destiny of any form of business and Biashara Company is not an exception. On a recommendation of how both the primary and secondary stakeholders can influence the destiny of our company, it is vital to note the relevance of the stakeholder contribution to the success of the company. The stakeholders influence the company operations and responsibilities. For Biashara Company, its stakeholder can influence its destiny through the corporate responsibility. This is because, the company's policies of corporate social responsibility functions as a built in mechanisms of self regulation in which businesses monitors and ensures they are in active compliance within the spirits of the law, international norms, and ethical standards. Corporate responsibility aims to embrace responsibility for the actions of the company and encourages positive effects via the activities on the consumers, environment, communities, employees, stakeholders, and all other members of the sphere of the public.
In order to help the company maximize its production as well as remain socially responsible, I will encourage the stakeholders to join hands and form a coalition that will see the company cover the interest of every stakeholder. This kind of coalition will ensure employee grie...
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