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Business & Marketing
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Essay
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English (U.S.)
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Topic:

P.E.S.T. Reflective Writing. Business & Marketing Essay

Essay Instructions:

Instructions

If you were the chief executive officer (CEO) of your company, how would you feel about incorporating the PEST (political, economic, social, and technological) analysis tool as a means to create a company-wide planning culture? Do you believe it would be helpful for the company’s sustained competitiveness? Why, or why not?







Your entry must be at least 200 words in length. No references or citations are necessary.

Essay Sample Content Preview:

Reflective Writing
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Reflective Writing
In today’s corporate world with an immense need to have the competitive edge over others, the executives of the organizations are facing fierce pressure to keep their business affairs in control to avoid any factors blocking the growth and success. For that, specific parameters and tools are designed to give them quick knowledge and insight into the organization’s internal and external factors which may affect the performance of the business in the long run.
The PEST analysis and SWOT analysis are used jointly to give a better knowledge of the impacting factors. PEST analysis extensively covers changes to the political conditions, government laws, policies, and legislation, the economic factors as recession, taxes and ...
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