The 4P's of Marketing

The 4 P’s of Marketing Student’s Name Institution Course Instructor Date The analysis of a company's marketing mix entails the 4Ps, comprising of product, price, place, and promotion remains cornerstone to the success story of any venture in any industry. Therefore, as part of the marketing team for Audio Partners, I will address the 4Ps to create a comprehensive roadmap for the business to effectively deliver its products to the market thereby creating sound customer and brand loyalty. Since product is the core of the business, the Audio Partners should design a product that enables it to stand out from competitors. Therefore, coming up with an innovative design elicits interest from customers gradually creating loyalty to the product of Audio Partners, hence informing customer purchasing decisions because proper utilization of this strategy enables the company to create a product that meets the needs of the customers (Hawira & Dumrongsiri, 2022). Therefore, this strategy helps the company to undertake comprehensive research to apprehend the needs of customers and the market. Through this strategy, the company will be able to guide its product life helping Audio partners to prioritize the roadmap of its product ensuring that the company is utilizing its resources and time optimally. As for the price, this is the cost that Audio Partners will charge for its services and products. The business will therefore employ a ...