This is be an anotated bibliography for a research project on: creating business plan expressing how the WNBA can improve their loss of revenue, and work in the green, by improving media rights, coverage, etc.

Annotated Bibliography Student’s Name Institutional Affiliation Annotated Bibliography Lebel, K., Mumcu, C., Pegoraro, A., LaVoi, N. M., Lough, N., & Antunovic, D. (2021). Re-thinking Women's Sport Research: Looking in the Mirror and Reflecting Forward. Frontiers in Sports and Active Living, 3, 746441. https://doi.org/10.3389/fspor.2021.746441 This study by Lebel et al. (2021) explores financial implications of media rights for women’s sports leagues. Lebel et al. (2021) conducted a survey to explore how the media positions women’s sports and the financial impacts of such positioning. In their findings, Lebel et al. (2021) show that the media plays a significant role in swaying viewership and financial streams toward various sporting events. Prospects such as the portrayal of stakeholder ages and roles in the media give specific perceptions to viewers and the extent to which women sports is consumed across various demographic segments. The findings by Lebel et al. (2021) can be important to a study fostering how to improve WNBA in multiple ways. Primarily, this study offers an insight into the challenges that women’s sport leagues face in terms of media coverage. Secondly, the findings by Lebel et al. (2021) should create a platform for strategic changes aimed at better coverage and perceptions for women sports. Seçkin AÇ, Ateş B, Seçkin M. (2023). Review on Wearable Technology in Sports: Concepts, Challenges and Opportunities. Applied Sciences, 13(18):10399. https://doi.org/10.3390/app131810399 Seçkin et al. (2023) investigate the impacts of wearable technologies in sports. One of the challenges that this study attempts to address is the gap in performance between men and women in sports. Partly, Seçkin et al. (2023) indicate that women sport leagues are not equipped enough to assess and improve performances. The introduction of wearable technologies could revitalize sport for women. Primarily, such technologies will help the teams to track individual; performances through stable streams of data. Also, the technologies could be significant in calculating the probabilities for injuries. With all such technologies in place, women sports could deliver the performances that their fans expect according to Seçkin et al. (2023). This study will be important to the research as it will outline some of the strategies that women could use to leverage technology to their advantage. The findings of this study triggers questions on whether technology could help women to bridge the performance gaps. Hudáková, M., & Kardos, P. (2024). Current trends, forecasts, and risks of the sports industry in the world and in slovakia. Journal of Electrical Systems, 20(4), 1715-1723. Retrieved from https://www.proquest.com/scholarly-journals/current-trends-forecasts-risks-sports-industry/docview/3073675484/se-2 Sports is among the most dynamic industries in the world. Stakeholders in sports are normally motivated to introduce new prospects, majorly geared towards enhancing performance and delivering optimum satisfaction to spectators. In this study, Hudáková & Kardos (2024) assess some of the trends, forecasts, and risks that are notable in the sports industry. The analysis exploits trends like the rise of big data analytics in sports. It also forecasts the possible increase in women sports in the future. Additionally, the findings of this study exploits some of the risks that the world of women sports could face as it indulges in the new trends. Partly, women run the risk of enhancing their performances unduly to match the expectations of the spectators. The findings by Hudáková & Kardos (2024) is vital in addressing some of the gaps that women sports leagues like WNBA must address relative to the prevalent trends, forecasts, and risks. Dasic, G. (2023). Digital Transformation in the Sports Industry. International Scientific Conference, 1(1):309-318. DOI:10.58984/smbic2301309d Digital tra...