The Pros And Cons Of New Media Visual And Sound Effect For The Video Art Industry

Pros and Cons of the New Media
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The opening of the new building the district of Meatpacking last year raised the profile of the Whitney Museum of American Art. Its exhibition of “Dreamlands” implied its capitalization of the possibilities of sites. Its work was heavily based on architecture. There is a collision between the Museum's white walls and the theater's black box in the Dreamland. The digital installations inundate the two using projections that are multicolored. This piece of work is then taken over by the sounds from the speakers that saturate the environment. The exhibit is very immersive (Jongho, 2016).
The audience is surrounded by audio tracks and screens that are numerous in number as well as the furniture. The greatest exhibit’s strength is that the audience is unable to separate one piece from another. Disparate artists are brought together to create a new thing. On top of each other, the artists are laid not forgetting taking positions that are exactly next to each other. The entire exhibition is purely the work of art.
Besides the effect of audio and visual being immersive, there is also the sense of smell. The smell of oranges is piped in. Cigarette smoke was used in the designing of the beam of lights. This does not leave behind the aesthetic value created in the museum. It is remarkable walking through the beam of lights. The extension of Dreamland is beyond audio and visual as seen in the sense of smell. As if this is not enough, the sense of touch is also put into play. This is seen with the ‘Eastern sports.'
The Dreamland exhibition explores a broad scope of techniques in the moving image. The digital technologies are used to modify the works of view regarding touch, color, music, darkness, spectacle and light. This is for expectations confounding. Through abstraction and animation, space is flattened. Then lastly there is this illusion heightened by the use of the three dimensions. The features that are captured in the works here are in the 3-D environments, installations, performance, online space, and painting. The technology here has transformed human experience.
Dreamland has left many with its sense of cinematic tradition and history. The claims of its subtitles are from the year 1905- 2016 (Mabel, 2016). The earlier years worked for the upcoming artists who were busy experimenting with immersive environments and technology. However, the television and film experimentations that were immersive were absent. It was during this era when Hollywood and television were in a tight competition. This was a challenge to Hollywood, and it, therefore, turned to experimenting with Smell-O-Vision and Cinerama. This is the most intriguing moment is when the exhibition announces the Hollywood presence in its production or works.
The exhibit would be more interesting if it were made entirely the piece of museum other than it being a piece of art or cinema. The best part of a show is one's presence. The goodness of the show is being there and being part of it because this gives first hand experience. This experience cannot be provided by the screens of computers or cell phones. The paradox, however, comes in that it is hard for people to tear themselves away from the same computer screens and cell phones. This is where the disadvantage and advantage come into play simultaneously.
The obsession of the audience is much on the handheld and digital other than walking through the beam of lights. Through this, it can be assessed that digital can effectively compete with real things. The digital experience Dreamland exhibits are that it can complement with social media well.
The evolution and development of art have been highly engineered by technology. In the modern world of art, the two disciplines that seemed to be so distinct are now more or less intertwined. With the aid of technology, artists are busy trying to create new experiences for the humans. Through this, art is becoming more and more dynamic as seen with the Dreamland-Whitney museum above. The internet era has transformed entirely the means of art. By means, it is meant the ways through which art is being produced, created, marketed, distributed, supported and preserved.
The modern art era has changed completely as compared to the traditional one. Traditionally, for the artist to expose his portfolio, he had to go to the gallery from where the decision will be made. This is however not the case as in the modern era; an artist only needs the web f...