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Literature & Language
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Essay
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English (U.S.)
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Press Release: Peloton Interactive Inc.
Essay Instructions:
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Peloton Advertisement Assignment
Recently, there was a Peloton advertisement that received a lot of mixed reviews, but most of them were negative. This is a three-part assignment. Peloton Press Release Write a press release acting as the president of Peloton, in which you discuss the negative reviews of the Christmas advertisement. Anything referenced to this assignment is fair game to use. You may use other sources as well. The press release is one page long.
Essay Sample Content Preview:
Name:
Instructor:
Institution affiliation:
Date:
What is the source?
Inc. (/scott-mautz/a-peloton-ad-sparked-huge-controversy-over-its-sexism-its-also-just-a-terrible-commercial.htm)
Who is my intended audience?
Readership - people who love working-out
Publication
What are the demographics of my audience?
People from all political parties
Middle and high-income classes
23 years to 55 years
What does my intended audience expect from me?
People who love working-out: factual and interesting writing
Publication: error-free, captivating, adherence to standards of journalism
What is the educational level of my intended audience?
People who love working-out: little to no education
Publication: BS and high
What does my intended audience read?
People who love working-out: working-out or physical exercise magazines
Publication: working-out or physical exercise magazines
How does my intended audience read?
People who love working-out: skimming searching for facts or interesting points
Publication: read every word very carefully
Press release
Since its es...
Instructor:
Institution affiliation:
Date:
What is the source?
Inc. (/scott-mautz/a-peloton-ad-sparked-huge-controversy-over-its-sexism-its-also-just-a-terrible-commercial.htm)
Who is my intended audience?
Readership - people who love working-out
Publication
What are the demographics of my audience?
People from all political parties
Middle and high-income classes
23 years to 55 years
What does my intended audience expect from me?
People who love working-out: factual and interesting writing
Publication: error-free, captivating, adherence to standards of journalism
What is the educational level of my intended audience?
People who love working-out: little to no education
Publication: BS and high
What does my intended audience read?
People who love working-out: working-out or physical exercise magazines
Publication: working-out or physical exercise magazines
How does my intended audience read?
People who love working-out: skimming searching for facts or interesting points
Publication: read every word very carefully
Press release
Since its es...
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