Human Resource Management (ByteDance and tiktok)

Table of Contents TOC \o "1-3" \h \z \u Company Background PAGEREF _Toc188477450 \h 31.Role of Strategic Human Resource Management PAGEREF _Toc188477451 \h 31.1.Important Strategic Directions By the Company PAGEREF _Toc188477452 \h 31.2.Purpose and Importance of Corporate Level Objective and HR Objectives PAGEREF _Toc188477453 \h 41.3.Developing Capabilities to Contribute to Competitive Advantage PAGEREF _Toc188477454 \h 42.Business Factors for Human Resource Planning PAGEREF _Toc188477455 \h 52.1.Definition of Business Factor PAGEREF _Toc188477456 \h 52.2.Key Characteristics and Their Impact on Human Resource Requirement PAGEREF _Toc188477457 \h 62.3.Implications of the Factors on HR Planning PAGEREF _Toc188477458 \h 73.Human Resource Requirements PAGEREF _Toc188477459 \h 93.1.Human Resource Planning PAGEREF _Toc188477460 \h 93.2.Singapore’s Regulatory Requirements Impact on ByteDance’s HR Policies PAGEREF _Toc188477461 \h 94.Organizational Structure and HR PAGEREF _Toc188477462 \h 114.1.Organizational Structure and HR: Growth of Certain Skill Sets in ByteDance PAGEREF _Toc188477463 \h 114.2.Impact of Organizational Culture on HR PAGEREF _Toc188477464 \h 124.3.Effectiveness of Human Resource Management PAGEREF _Toc188477465 \h 134.4.Recommendations: How ByteDance will Pioneer Growth in its Workforce PAGEREF _Toc188477466 \h 13Conclusion PAGEREF _Toc188477467 \h 14Reference PAGEREF _Toc188477468 \h 16 Human Resource Management: ByteDance Company Background ByteDance is technology company that offers a social media platform that feature content through applying the use artificial intelligence systems. The company has developed TikTok, Douyin, which is the Chinese version of TikTok, and other digital products. Being an innovative company in the social media and entertainment domains, ByteDance still struggles with such HR issues as the personnel’s multicultural distribution and the lack of highly qualified employees resulted from the presence of numerous tech companies (Ma and Hu, 2021). Strategic Human Resource Management (SHRM) is an essential pillar of ByteDance’s management configuration as it helps the corporation match its general organizational strategies with human capital management approaches. Ensuring organizational goals align with management aspects is important in helping the firm to grow which is evident in the company’s strategic directions that focus on expansion, technology and people. 1 Role of Strategic Human Resource Management 1 Important Strategic Directions by the Company Over the last ten years, ByteDance has aggressively sought international market share growth especially for TikTok in such markets as South East Asia, Africa and the European Union. It is worth noting at the same time the investment in rapidly developing artificial intelligence (AI) methods to maintain state-of-the-art content recommendation systems. It has also embraced staff diversity and inclusion by implementing human resource policies that suit specific markets. SHRM’s core function is to facilitate these strategic directions by ensuring the company has the right workforce with the right cultural fit to the ByteDance’s vision and goals (Salas‐Vallina et al., 2021). It also means that through the use of the data driven HR analytics the needs of talent acquisition, training and retention of employees are well met as they are sustainable. 2 Purpose and Importance of Corporate Level Objective and HR Objectives ByteDance organizational-level goals such as gaining market and technological competitive advantage are very related to the HR goals of the company. These corporate level objectives include talent acquisition, innovation and engagement of the employees at the places of work. HR plays a central role in the realization of these goals with regards to the having sound and effective recruitment mechanisms, development of effective training interventions and culture of collaboration and improve. The role of ByteDance’s human resource department demonstrates the effectiveness of organizational level objectives especially through its talents and innovation. For instance, TikTok localized content approaches have greatly increased user interaction and are the outcomes of employees’ creativity and cultural understanding (Brennan, 2020). The ByteDance workforce went above and beyond their ordinary working requirement and coordinated significant geopolitical crises management to maintain business continuity and user confidence. 3 Developing Capabilities to Contribute to Competitive Advantage ByteDance has a unique and effective way of developing and sustaining competitive advantage through the company’s emphasis on creating organizational capabilities using strategic HR initiatives. The organization has been able to attract talents with knowledge in AI, machine learning and digital marketing from prime institutions across the world. It also focuses on continuing education of its employees through developing the specific training for the employees to boost the technical and interpersonal skills. HR has also delivered well in the aspect of Job design at ByteDance (Liu, 2022). Sample activities for employee engagement include job rotation and job enrichment that exposes the employees to other positions thus increasing creativity and limiting on job boredom. Employees are encouraged to be creative in their work by non-monetary rewards and salaries, incentives such as staff recognition awards, bonuses based on the performance of the workers not only meet but surpass any set targets. ByteDance provides for employee’s career goals through funding educational programs, courses and certifications to enhance their skills (Zeb et al., 2021). This commitment has been a source of HR recognition in the company consequently earning the company state and regional HR awards that recognize innovation. The ByteDance’s HR team supports the company by pointing the ways to achieve better productivity and costs reduction. ByteDance utilizes HR experts and specialists who are able to spearhead efforts that improve the performance of the workforce without increasing cost through inefficiencies. It also has the benefit of enhancing the value of that organization while simultaneously marketing ByteDance as a top employer for the extremely competitive tech sector. 2 Business Factors for Human Resource Planning 4 Definition of Business Factor Business factors that affect Human Resource (HR) planning at ByteDance help the company in becoming among the leading technology and digital content company of the world. Technology and the labor market status are the two important factors that significantly impact HR strategies at ByteDance. These factors define how the company can effectively acquire, manage and train employees as well as enhance its strategic capabilities within a dynamic and competitive environment. Technology is the application of knowledge through tools and methods to produce utilitarian value, achieve innovation or increase efficiency. ByteDance is technology-driven, where it uses both AI and machine learning as the main tools that help run several platforms, including TikTok and Douyin. Singapore has embraced technology making it a good place to acquire needed technological infrastructure or ByteDance as well as technology professionals (Liu, 2022). The status of the labor market illustrates employment of individuals in a particular region in terms of skills available for recruitment, cost of recruitment and the rate of turnover. Singapore’s labor market is influenced by the laws, quotas, and the nature of global labor environment. 5 Key Characteristics and Their Impact on Human Resource Requirement Technology has been changing rapidly, a factor that ByteDance has to embrace so as to counter act for the changes happening in the market. For instance, progress in API level content recommendation systems yields need for continuous Research and development (R&D). There is a continuing shift to automate and use AI in digital content. AI’s role in the recommendation of content moderation and targeted advertisement, makes ByteDance highly dependent on talent with data analytical, programming, and cybersecurity skills. The technology environment is characterized by huge support from various stakeholders. Singapore government has continuously attempted to turn Singapore into one of the world’s innovation centers, primarily through the Smart Nation agenda which allows the government to have offered support. Technological competition has helped in enhancing sufficient support to ByteDance through facilitating continuous innovation (Liu, 2022). The more companies are present in the same environment, the more competition is created that attracts the best talent to work with. Singapore’s labor market has been reported to be highly skilled characterized by sound policies in education as well as government enhanced policies such as SkillsFuture. It also generates a large database of qualified personnel for positions which demand higher levels of expertise. However, high hiring costs remain a prominent feature, where average monthly salary of employees in Singapore enforces the cost on an average of SGD 5,070 (Liu, 2022). The costs are even harsher for tech-based roles, which it means that firms looking for the best prospects will have to go even deeper into their pockets to attract them. Another characteristic of the labor market is that Singapore has employment caps for quota system whenever the government supports local employment through Fair Consideration Framework (FCF) but restricting foreign skills (Li, 2024). This puts specific pressure on companies to better manage skill gap...