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Pages:
7 pages/≈1925 words
Sources:
1
Style:
Harvard
Subject:
Business & Marketing
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 30.24
Topic:

Intermediate

Essay Instructions:
Just control the word count to around 1900
Essay Sample Content Preview:
ANALYSIS AND STRATEGIC RECOMMENDATIONS FOR THE UK CONSTRUCTION INDUSTRY Name of Student Course Name of Professor University Date Analysis and Strategic Recommendations for the UK Construction Industry The United Kingdom’s construction industry is among the country’s most significant economic sectors, as it contributes roughly 6% to the Gross Domestic Product and offers work to over 2 million people. This sector includes some subcategories of domains, such as residential, commercial, industrial, and infrastructure, with various issues and prospects. The industry provides economic benefits and is a significant determinant in forming the physical environment, prompting urbanization and innovation through large-scale projects. The significance of the construction sector is supported by the enhanced capability to generate demand for related products and services and to impact the gross domestic product through a multiplier impact on product-connected manufacturers and professional and other service organizations. This essay explores a complete industry analysis and outlines some of a construction firm’s primary assets and competencies. Here, it presents the competitive forces with Porter’s five forces model, highlighting the strategies that determine them. Furthermore, the essay outlines a significant idea for future investment: to advance the company’s competitive position and efficiency. In addition, it compares and evaluates the company’s present-day marketing and enterprise techniques over the past decade, analyzes the present-day era market development, and presents recommendations for enhancement. Industry Analysis of the UK Construction Industry Main Resources and Capabilities of Balfour Beatty Human resources. The core and largest component of any construction company is the staff, which includes engineers, architects, project managers, and construction labor. The staff is crucial to the achievement of complex construction projects, for they oversee the compliance of high quality and safety standards in the construction chain. Financial resources. Construction firms’ financial well-being is crucial for their sustainability. Access to capital and credit facilities is important to bid for large projects and cover the risks of upfront costs associated with construction processes. While keeping finances strong and healthy enables business growth, the money reserved also provides the necessary buffer against the economic downturn risks that enable firms to invest in technologies and processes to become competitive. Technology. Managing and using modern construction technologies are some strategic competencies that construction firms can possess. Integrated project delivery via Building Information Modeling (BIM) helps with project planning and coordination much easier, drones enable site surveys faster than ever, and prefabrication on construction sites can significantly reduce construction time and cost. Adopting these technologies improves speed, precision, and dynamism, puts organizations ahead of competitors, and is in the vanguard of new advances in the chain industry. Reputation and relationships. Having a good reputation and developing sound business relations with supply chain partners and clients is crucial for Balfour Beatty. A positive reputation enhances trust and credibility, leading to subsequent business and new contracts. At the same time, cooperation with external partners improves supply chain management and guarantees timely and cost-effective project implementation, contributing to the company’s increased competitiveness. Porter’s 5 Forces Analysis The threat of new entrants. The risks of new entrants are moderate in the UK construction industry. It makes skill entry barriers highly effective when they act as the prime barrier to entry because it is notable that many business organizations start with substantial initial capital investments. However, progress in technology like modular construction and automation is reducing these barriers, and everyone is opening new companies in the market. As for the threats, it must be mentioned that established companies must pay special attention to sustaining high levels of quality and experience these threats (Ghicajanu, 2021). Bargaining power of suppliers. The bargaining power of suppliers is moderate to high. Regarding construction materials such as steel, concrete, timber, and others, they are procured from one or two sources to gauge, which provides a lot of bargaining power, thus exposing the construction industry to high risks. Inflation and supply disturbances can create a daunting threat to the overall cost of projects and their duration. Companies involved in construction activity must build long-term partnerships and expand the supplier list to minimize their reliance on particular suppliers and obtain better conditions (Ghicajanu, 2021). Bargaining power of buyers. The industry has a high threat to buyers’ bargaining power. The customers who may engage Balfour Beatty include individual property owners, companies, firms, and government departments. The reason is that they usually consider the price of the material, its quality, and the reputation of the contractor who installs it. In particular, large clients exert a strong bargaining power as they always expect to be charged reasonably fairly while at the same time gaining value for their money by getting quality products and services. This force poses a threat that the companies must address by ensuring they cultivate...
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