Essay Available:
page:
6 pages/≈1650 words
Sources:
4
Style:
APA
Subject:
Social Sciences
Type:
Essay
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 25.92
Topic:
Create an assessment for a goal or objective of your own choosing
Essay Instructions:
Objective to open a microbrewery
Your project should include the following and follow APA 7th edition style:
Cover Page (2 points)
A brief description of the course your assessment is designed to assess (8 points)
Objective or Goal being assessed (5 points)
The actual assessment (items list, directions for project-based assessment, etc.) (10 points)
A detailed rubric for the assessment (10 points)
Reliability and Validity information (describe how you will insure reliability and validity) (5 points)
A description of how you will evaluate results (e.g. raw score, criterion-referenced, or norm-referenced) (5 points)
A description of how and why you chose the assessment method (10 points)
Modified version(s) of the assessment based on accommodations for adult learners with disabilities (10 points)
A summary of this project and its components that includes at least five in-text citations and references to peer-reviewed journal articles and other sources related to measurement and evaluation (10 points)
Reference page (at least 4 references, with at least 2 of them being peer reviewed references) (10)
Follows APA style and scholarly writing conventions (10 points)
Essay Sample Content Preview:
An Assessment for Opening a Microbrewery
Student Name
University
Course
Professor Name
Date
An Assessment for Opening a Microbrewery
Course Description
The evaluation targets a social science-based educational program. Core principles from entrepreneurship, business planning, marketing, financial forecasting, and regulatory business compliance are merged to form the basis of this educational program. The course evaluates how businesses plan and execute business-related projects using project management principles.
Objective/Goal
The objective is to open a microbrewery, requiring a business plan, business registration, finance acquisition, equipment, licenses, permits and a taproom. A good objective depends on understanding business planning, operations and marketing, and project management. Developing competent business proposals is the main focus of the assessment. The core learning outcomes include:
* Understanding business planning with financial forecasting
* Understanding core project management principles
* Understanding core legal and regulatory requirements for establishing a microbrewery
* Understanding risk management best practices
* Applying social science principles to business planning and decision-making.
Assessment
A project-based assessment evaluates student learning through completing projects involving real-world applications and hands-on activities. Based on the objective, the assessment includes various components of business planning. The assessment comprises the following.
* Executive summary – A brief overview of the business concept.
* Business plan – Includes mission and vision statements, objectives, target market, and product offering/value proposition.
* Legal and regulatory requirements – This section covers issues related to laws and regulations, licensing requirements, permits, and compliance measures.
* Financial plan – This section covers budgeting, revenue projections, and cost analysis.
* Marketing strategy – Includes branding, target audience, promotional methods, and distribution channels.
* Risk management plan – Includes methods and approaches for identifying, analyzing, and mitigating risks associated with the proposed business.
* Presentation – This assessment component covers the professionalism in the proposal presentation.
As a project-based assessment, the most critical element is the business plan, which offers vital details regarding the proposed business, the product, the value proposition, and the target market. The business plan is expected to briefly describe the business and the product. A company or business description focuses on information regarding the company’s legal structure, location, ownership, history, mission, vision, and any unique aspect that sets it apart from others in the industry. Product or service description focuses on what the business offers and how it addresses consumer needs. Another vital business plan component is the market analysis, which identifies the market, assesses the competition, and analyzes the industry. This section could utilize various tools, including SWOT and PESTLE analysis frameworks. Therefore, the business plan carries the most weight in this assessment.
Rubric for Assessment
A detailed rubric for the assessment is presented in Table 1 below.
Criteria
Excellent (10 pts)
Good (8 pts)
Satisfactory (6 pts)
Needs Improvement (4 pts)
Incomplete (0 pts)
Business Plan
Comprehensive, well-structured, and highly feasible business plan following a standard format. All components are clearly defined and discussed, including strategies and approaches to achieve the desired outcomes.
It is clear and mostly detailed. All components of a business plan are presented with significant details.
Includes key elements but lacks depth
Missing several components
The business plan lacks most components, and there are insufficient details for the components
Legal Compliance
Thorough research and application of all legal and regulatory requirements are demonstrated. Additionally, the student discusses in detail strategies used for legal compliance.
Minor gaps in legal research. Shows some level of understanding of legal compliance requirements
Some key legal aspects are missing. The student also fails to demonstrate sufficient knowledge of legal compliance.
Major compliance issues were overlooked.
The student fails to demonstrate any knowledge of legal and regulatory frameworks governing businesses and legal compliance strategies
Financial Plan
Clear, realistic budget and projections. The student demonstrates adequate knowledge of key f...
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