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Management
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Topic:
MANAGEMENT IN THE 21ST CENTURY - MODULE 1 CASE
Essay Instructions:
Module 1 - Case
MANAGEMENT IN THE 21ST CENTURY
Assignment Overview
Introduction to Management and Decision Making: Use the APA 7th Assignment Template
For this assignment, we will research and apply management techniques that will help to develop a blueprint for your success as a manager.
Locate the Module 1 Required Reading Section and read through the following resources:
Case Background Resources
What Are the 4 Basic Functions of Management? (2021)
https://www(dot)indeed(dot)com/career-advice/career-development/basic-functions-of-management
Planning, Organizing, Leading, and Controlling (2021)
https://biz(dot)libretexts(dot)org/Courses/Lumen_Learning/Principles_of_Management_II_(Lumen)/01%3A_Introduction_to_Principles_of_Management/1.04%3A_Planning_Organizing_Leading_and_Controlling
How to Be a Good Manager (2021)
https://www(dot)indeed(dot)com/career-advice/career-development/how-to-be-a-good-manager
Major Characteristics of the Manager's Job (2020)
https://openstax(dot)org/books/principles-management/pages/1-3-major-characteristics-of-the-managers-job?query=planning&target=%7B%22index%22%3A0%2C%22type%22%3A%22search%22%7D
Administrative and Bureaucratic Management (2020)
https://openstax(dot)org/books/principles-management/pages/3-5-administrative-and-bureaucratic-management
Case Assignment
After you read the foregoing sources, visit the library again (Additional Library resources), and search IBISWorld.
Follow the IBISWorld Navigation in the Required Reading Section and search “Cable Providers in the US.”
Select a Cable Provider for this assignment and scan through the various pages associated with the Cable Provider industry, noting: Key areas of Opportunity, Key areas Required for Success, and Key Threats.
Then, in a well-written 3 full-page paper (Excluding Title and References pages) including 3 scholarly sources, respond to the following:
Provide an Overview of the Cable Provider Industry and use information from the following Industry Reports:
Industry at a Glance, Industry Performance, Industry Outlook, Products and Market, Competitive Landscape, Major Companies, Operating Conditions, and Key Statistics
Based on your research, you may find that the Cable Provider Industry is down while the Satellite TV Providers in the US and Video Streaming Services in the US are up.
What recommendations do you have for your selected company to compete with the Satellite and Video Streaming providers?
How do management and leadership use the four essential management concepts of planning, organizing, leading, and controlling to develop a plan for your listed recommendations?
Assignment Expectations
The minimum length requirement for the Module 1 Case assignment is 3 full pages (Excluding Title and Reference pages).
Provide a minimum of at least 3 scholarly sources using APA Style.
Provide an APA-formatted title page and use the APA 7th Assignment Template
Three full pages to include an introduction, body of work with three scholarly sources, a conclusion, and a references page formatted to APA 7.
Upload your paper to the Case 1 Dropbox before the assignment due date.
Grading Note:
At Trident University International, rubrics are used for grading. These rubrics specify the points available for each component of an assignment. Points are earned based on the level of the work submitted. The rubric in the Case Dropbox is used for this Case Assignment.
Develop and reference your sources of information with References Page, In-text Citations, and APA Title Page formatting from the following Guides and Links:
Trident's Introduction to APA - https://careered(dot)libguides(dot)com/tui/library/apa
Understanding Plagiarism- https://careered(dot)libguides(dot)com/tui/library/plagiarism
Student Support Resources - https://careered(dot)libguides(dot)com/tui/STUDENTS
Essay Sample Content Preview:
Management in the 21st Century - Module 1 Case
Name
Institution
Course
Instructor
Date
Management in the 21st Century - Module 1 Case
Mediacom Communications Corporation
Industry at a Glance
Mediacom Communications Corporation is a cable television multiple-system operator. The company was founded in 1995 by Rocco B. Commisso and hires 4,500 workers. Mediacom Communications Corporation has its headquarters in New York.
Industry Performance
The company has a notable market share in the cable industry, with an estimated 1.0% of total industry revenue (IBISWorld, 2022). The company displays lower to medium market shares that are rising swiftly but have weaker profits than its competitors.
Industry Outlook
Mediacom Communications Corporation is likely to unbundle its services to remain competitive. The company announced the possibility of offering branded mobile phones. In addition, the firm stated that it anticipates entering the mobile business through a virtual network operator. This action has the advantage of ensuring high-margin home broadband clients. Regarding the above factors, the corporation may consider merging or acquiring an associated company to acquire a competitive advantage.
Products and Market
Mediacom provides cable television networks, video on demand, digital television, broadband internet access, high-definition television, and telephone service. The company serves more than one million subscribers in 22 states. Notably, Mediacom focuses on smaller towns and cities, which large multiple-system operators avoid (IBISWorld, 2022). The company service has a significant concentration in the southern and Midwest regions.
Competitive Landscape
The main competitors to Mediacom within the cable provider industry are Grade Communication Network LLC, Charter Communications INC, Grade Communications, and RCN. Moreover, the firm faces increased competition from OTT video providers, such as direct-to-consumers and free online video services.
Operating Conditions
The rollout of 5G technology has led to increased competition, compelling Mediacom to adopt the service to remain competitive. Moreover, the rise in video streaming services has changed customers' viewing habits, forcing the company to look for more captivating videos. Lastly, economic downturns, such as the pandemic, impacted consumers, and the company had to adjust prices to accommodate changes in clients' budgets.
Key Statistics
Mediacom Communications has 4,500 employees and 1.5 million subscribers, operates in 22 US states, had an annual revenue of 2.223 billion dollars in 2021, a 4.3% increase from the previous year (IBISWorld, 2022).
Recommendations for competing with satellite and video streaming providers
Mediacom Communications should explore opportunities to diversify services beyond traditional cables. The c...
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