Research Travel Intermediaries Such a Travel Agency

Travel Agents: Threatened Intermediaries
Information technology is having a great effect on governments and other large organizations. Recently, consumers have been able to communicate directly with computers through the use of online services and telephones. This has made it possible to bypass intermediaries as they are no longer necessary for the coordination and management of information hence, as a result, the redistribution of profit margins to producers and consumers.
Travel agents is a good example of an intermediary between producers and consumers. Most of these agencies get much of their revenue from commission paid by airlines. The prospective traveler dealing with the agency gets effective, personal service and can benefit from the expertise of the agent and his/her colleagues. The agent acts in the consumer’s interests, for instance, while issuing a plane ticket he may opt to change the passenger’s choice for a cheaper and quicker means.
There are certain trends in Airline Distribution which includes innovations in I...