Banking Nightmare For Generation Z Solved
1.Description of this topic:
-Purpose: helping Generation Z be wisdom for choosing a bank for different purposes, such as saving, credit card service, investment, and loan, especially the student loan.
-Motive: Gen Z has little experience and knowledge for dealing with those bank stuff, as they enter adulthood and become independent from parents.
-My audience would be Generation Z since I am going to write a blog or other social media posts for helping them how to choose a bank for different purposes and different needs. Generation Z is the future of banking. They are born between 1995 and 2005 under the digital ages and use most of their phone, tablet and another electronic device every day. When coming to service, they like to control when to interrupt by human interaction. As they are growing and entering adulthood, they need some instruction or guidance to help them choose a bank to deal with their own money business. They are excited to become an adult, yet they are also fear of facing more complicated stuff after becoming an adult, and the bank is one of the things they have to face.
Because Gen Z like digital things, I think the best way to appeal to them is to post my blog or social media post on some websites that they are usually surfing on. I might need to use many pictures or web languages or maybe a video to attract their attention. I want to guide them in a simple way and let them better understand what kinds of banks they need for doing different things.
2. Outline: (You could change it, be creative is OK)
Context note: describe briefly and summary what the entire essay, including the audience, the purpose, and motive of writing this instruction. (Also the keywords)
i) Introduction- identify Gen Z's demands of banking for different purposes. You need to combine the feature of Gen Z, for example; they like digital things, to write this essay.
ii)Saving
iii)credit card
iv)Investment
v) loan, especially the student loan
vi)conclusion
3. Important note:
*it is better to provide some real cases as a evidences for each of these points.
*attached is the requirement of this assignment 4. This is an assignment extension from previous assignment 3.
*You don't have to carry the exact argument over from Unit 3, just the topic, so talking about Generation Z and banking in some way will fit. (teacher's comment)
*You might use some resources of generation Z from my assignment 3, but be aware that we are writing a different topic now in this assignment.
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