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Visual & Performing Arts
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English (U.S.)
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Topic:

Marketing company for hip hop music

Essay Instructions:

This is my final assignment for my hip hop course (FFAR 293 Concordia university) , which consists of 1)A 1000 word outline of your company / idea / movement / group / etc. Just a simple breakdown will do.

2) Create something. Audio / Visual / Art / Written. Something that reflects or fits within the lexicon of hip-hop culture.

note: for the second part where it says create something, may you please create something in regards as "written" based on the essay content.

Essay Sample Content Preview:

Marketing company for hip hop music
Student's Name
Institutional Affiliations
Course Number
Date
Question 1
Hip-hop music and culture are one of the top music genres of all time. With its popularity and very competitive market, an expert music company is needed to back up your music. With a well-developed company, this type of music will reach its potential. We are that company that is so passionate about hip hop and are experts in marketing hip hop music. It is not only our job and passion but also what we breathe! What makes us different from other firms is that we make a difference in our ways of marketing by making the music known within and worldwide.
All our work and projects are done within our firm. While many marketing industries outsource their services to get them done cheaply, we ensure our production line is within reach. Outsourcing leads to poor results since some information could be tampered with. We are an inbuilt digital and marketing agency that is properly working to achieve successful projects at all times (Zuma, 2020). With our well laid out strategies, we are indeed a result and product-driven marketing firm. We sit down with our clients to determine their goals and objectives with the type of music they have brought on board to enable them to reach these goals step by step. Be it growing their fan base, creating more records, or improving their branding. We are in for the task at all times.
One of the essential elements of marketing and distribution of information is how the story, music, or service is available from consumption. Producers that market strategists have to develop ways that piece is functional and appealing to the consumers. When the distribution process is well-strategized, and hip-hop music gets to a broader audience. We, as a marketing company, have very straightforward ways of marketing our products and channeling in across all platforms in the form of social media, journals, and YouTube videos. Technology and its changing trends have, over time, shaped how people consume music. With the rise of internet streaming, traditional broadcasts have been replaced. Our company ensures that any new music is put out there to the relevant audiences in the best way possible. We promote and market music videos through product placement since, over time, the use of audio in marketing has proved ineffective times (Zuma, 2020). Most people prefer to look at the graphics, video setting, and quality to determine if they will watch the video or not. With our excellent editing skills, we can create the best short video music that will entice most people to watch and consume hip hop music.
Mentioning brand names in mainstream hip-hop music helps in the marketing of this genre of music. Some well-known brands and labels are preferred that others. Most artists promote some of this brand for free, while others hold endorsement contracts. Using this high-end brand in hip-hop music marketing has enabled us to get a bigger audience from far and beyond. The carefully chosen lyrics and beats that are put out there during advertising have also had the powe...
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