Capital Budgeting. Accounting, Finance, SPSS Essay

Capital Budgeting
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Capital Budgeting
Capital budgeting can help the company make conscious decisions on investments that can potentially cost huge sums of money. For growth to sufficiently happen in the company, adequate measures have to be taken to ensure that long term goals can be achieved. Therefore, capital budgeting tools can help measure accountability since it provides measurable aspects for analysis in the company.
For a cellular telephone company, customer retention is essential in ensuring the consistent performance of the company. Consequently, the manager in charge of customer retention must make decisions that ensure more investments are put in improvements to customer service and overall satisfaction with the products. With long term investments required in this case, the ability to correctly predict customer needs sets apart the manager. Investment in services that improve satisfaction rates is likely to increase subscriber rates, thus provid...