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Subject:
Business & Marketing
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Coursework
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English (U.S.)
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Topic:
Competition and Rewards
Coursework Instructions:
Introduction
In this week's assignment, you focus on using healthy competition and rewards to drive employees to perform their best. This will be the third part of your Motivational Game Plan.
Scenario
In your new position as General Manager for Hometown Cars, you are responsible for increasing your company's profits by 10% for the year.
Instructions
Design two competitions with rewards, one for the sales teams (both new and used cars) and one for the service and parts team. Keeping the larger company goal in mind, develop parameters for the competition. Refer to the Coach's Huddles and Read About It in Weeks 5 and 7 for information about healthy competition and rewards.
For each team competition, create a one-page flyer that details the parameters of the competition to the relevant team.
In 1–2 well-organized paragraphs, explain the following about the competitions on a separate page:
Explain whether the competition you are creating for each of the teams is direct or cooperative.
Explain how the rewards or recognition you will offer are appropriate for the competitions.
Explain how you will communicate the details of your competition and the rewards offered to both the sales and service teams.
Explain why competition works as a motivational strategy.
Be sure to justify your responses using course learning materials.
Submission Requirements
Upload and submit the two flyers, as well as a separate page, with the required explanation.
The specific course learning outcome associated with this assignment is:
Examine competition methods and rewards used to motivate employees.
Coursework Sample Content Preview:
Rewards and Competitions – Hometown Cars
Your Name
Subject and Section
Professor’s Name
May 25, 2024
Sales Team Competition: "Sales Sprint Showdown"
Competition Rules:
* Sales numbers will be tracked daily and updated weekly.
* Only completed sales (signed contracts) will be counted.
* In a tie, the total revenue generated will be the tiebreaker.
Service and Parts Team Competition: "Service Excellence Drive"
Competition Rules:
* Customer satisfaction will be measured through post-service surveys.
* Turnaround times will be recorded for all service appointments.
* Regular updates will be provided to maintain transparency and motivation.
Explanation of the Competitions
Type of Competition:
First Competition – ‘Sales Sprint Showdown’
The “Sales Sprint Showdown" of the sales teams is a head-to-head battle in which individual salespeople must sell as many products as possible. This format increases employees' desirability by using competition to encourage them to strive for personal success (Dublino, 2021). Dublino (2021) states that direct competition can create positive competition energy and act as a key productivity driver because it fosters innovation.
Second Competition – ‘Service Excellence Drive’
The "Service Excellence Drive" is the competition between the service and the part teams where all the members of the teams cooperate to win by achieving the highest customer satisfaction scores and the shortest time in service provision. This helps create harmony in the working environment since the organization's goals can only be met through a team effort. Cooperative competition refers to the idea that people must work as a team within a group. Hence, the members must be motivated to work towards a ...
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