Meeting the Demand of Consumers Through Organizational Change
Module 1 - SLP
ORGANIZATIONAL THEORY, STRUCTURE, CHANGE, & CULTURE
As you are aware, the health care field is continually evolving to meet the demand of consumers. With this comes organizational change. Change in any field can be difficult if not executed properly.
For this assignment, assume the following:
You are the Director of Regional Health, a small physician practice.
Regional Health is located in Williston, North Dakota, with a population ≈ 25,500 (U.S. Census, 2017).
You have conducted a survey and found that consumers would prefer a patient-centered organization.
Most of the consumers at Regional Health are between the ages of 50 – 75.
Develop an Organizational Change Proposal that will outline how the organization will meet the demand of the current consumers. Include the following in your 2- to 3-page proposal:
Project goal
Project Work Plan – 3 Phases
Organizational Assessment and Development Planning: In this phase, detail organizational history, new products and services, and key areas of change.
Plan for Strategic Change: In this phase, outline how the organization will change to meet the needs of the consumer.
Action Plan and Deliverables: In this phase, outline an action plan for the change and how/when it should be delivered.
Organizational Change Proposal example:
Authenticity Consulting (n.d.) Field guide to consulting and organizational development. Retrieved from:
https://managementhelp(dot)org/misc/Sample-Proposal.pdf
Be detailed, specific, and creative with your proposal. Include in your proposal any Organizational Theories that you feel would be beneficial.
SLP Assignment Expectations
Conduct additional research to gather sufficient information to justify/support your proposal.
Limit your response to a maximum of 3 pages, not including the title or reference pages.
Support your analysis with peer-reviewed articles, using at least 3 references. Get additional information on how to recognize peer-reviewed journals
http://www(dot)angelo(dot)edu/services/library/handouts/peerrev.php.
Use the Purdue OWL to assist in formatting your assignment. https://owl(dot)english(dot)purdue(dot)edu/owl/resource/560/01/
Georgetown University Library (n.d.) Evaluating internet resources. Retrieved from
https://www(dot)library(dot)georgetown(dot)edu/tutorials/research-guides/evaluating-internet-content
Organizational Theory, Structure, Change, and Culture
Name
Institution
Course
Professor
Date
Project goal
The goal of this project is to transform Regional Health into a patient-centered organization that meets the needs and preferences of its consumers, especially those between the ages of 50 and 75.
Project Work Plan
The project will consist of three phases:
Phase 1: Organizational Assessment and Development Planning
In this phase, we will examine Regional Health from every angle, from its origins to its present offerings and major areas for development. We will also determine the organization's SWOT, including its gaps and hurdles to patient-centeredness, as well as the strengths and weaknesses of the company itself. Data from employees, patients, partners, and competitors will be gathered through surveys, interviews, focus groups, observations, and document reviews. We shall compare our results to those of other organizations of a similar nature both locally and nationally.
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