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Business & Marketing
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Coursework
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English (U.S.)
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Topic:

Development of Sports Focus LLC Consulting and Sports Management

Coursework Instructions:

Objective:

You and your partner have very limited funds, however your expertise in the soccer world would make you start a Sports Company (Consulting/Agency/Solutions). And take it to the next level.

Develop a Sports Consulting/Agency business plan where the focus of the company is to be part of the Football business ecosystem, serving as facilitators between clubs, players, leagues and association, specifically soccer.

Please make sure it is well structured and well presented with graphs patterns, and clear ideas and economic goals with minimal cost.

The goal is to represent several clubs, company, and players at international level and be recognizable in FIFA, different federations and associations.

Remember it is a two man operations. However it is important to explain how your expertise will play part in order to network, establish relationship with different companies, Leagues, federation and associations.

The Company name is Sports Focus LLC, Consulting and Sports Management and this is what I want to develop and focus on:

My company would be located in Miami, Florida which is prime for athletes and agents.

Services Provided:

Brand Exposure

Combine Set up and Operations

Tournament (Youth Tournament Facilitator, looking for potential clubs to invite in tournament and make money of registration? Or middle man fee?)

Club Structuring (Helping club structure their staff)

Player Representation

Travel Services

Scouting

Recruitment

Promotion

Collaboration





Coursework Sample Content Preview:

Sports Focus LLC, Sports Management and Consulting
Student’s Name
Department, University
Course
Instructor
Date
Company Location
The stipulated sports company is Sports Focus LLC, sports management and consulting. The company head offices will be strategically situated in Miami, Florida, which is prime for athletes and agents in the United States and globally. The location for the designated company offers mobility and effectiveness in terms of access and execution of roles to the target market. Clear professional requisitions and other elements are strictly followed within the company to maintain a legal framework set by the underlying national agencies.
Services Provided by the Company
The stipulated company offers a wide of services to the target market to improve the talent of individuals within the football arena. Some of the services the company will offer to the involved stakeholders include the representation of clubs at various tournaments and underlying contracts within the market (McCullough et al., 2019). The sole role of the company to the football clubs will be to oversee the club's operations both from the economic perspective and at the entertainment level. It will result in the aspect of relieving the designated football clubs from excessive roles.
The stipulated act by the Sports Focus LLC company will improve the clubs' performances within the stiff competitions both nationally within a single league and internationally in various competitions like the UEFA Champions League and the UEFA Europeans league. Once the company takes the role of club representation, the core matters of the non-football acts are evaded from the club. It will result in more focus and competitions that will result in the winning of more trophies.
The Sports Focus LLC will also act as the official representative of players in the United States and globally. The designated element of representation for the players will result in better market negotiation and better contract terms for the players (Day, 2020). The designated company will be responsible for contract negotiation for the stipulated players and salary bargaining. It will offer professionals within the economic and financial sectors to handle the core financial operations of the players within the new clubs. The company will also act as an agent of the member players with the key aim of negotiating viable contract terms with the new club and management.
The overall performance and environment of the player will be conducive for them to showcase their talent at the highest level. The company will also be responsible for offering the players an option of scouting for new clubs when their contracts at the current clubs are nearing an end. The Sports Focus LLC company will form a partnership with FIFA and the football federation within the United States to legalize its operations in the football industry. The partnership between the two organizations and the designated company will result in aspect of recognition and diverse operations for most operations on the international market.
Brand Exposure
Brand exposure is advertising a particular company's products and name to the target market to increase the customer rate. The main objective of brand exposure on the market is to show the target population the nature of the company and its operations. It is one of the significant ways of rewarding consumers based on value and loyalty. The Sports Focus LLC company will develop a unique strategy for brand exposure within the market (Elliott et a, 2018). The company desires to establish and build the brand based on core operations at the national level before expanding to the international market. It aims to develop guest blogs for other sites that are majorly football oriented. It will increase the exposure of the designated company and its operations to most individuals within the market. The designated company will induce the aspect of a diver economic base for initiating a maximum social media presence.
Social media is a core element required for brand exposure and marketing in the current world. Instagram, Twitter, and Facebook are some of the major platforms that the company will use to expose its brand to the market. Alternatively, the designated company may also take part in brand partnerships with established sports agencies like Nike, Adidas, and Puma. These partnerships will increase its exposure to the football world, thus increasing the number of clubs, players, and leagues to its attention (Casper et al., 2020). Brand partnerships with some of the critical football federations in the major leagues will also increase the brand experience for the designated company. Native advertising within the domestic leagues in Miami and the entire United States will also increase exposure, thus increasing the company's viability on the market.
Combined Set Up Operations
The combined setup operations for the company will emerge in the aspect of executing both football representation roles and undertaking the economic aspect of the company. There are diverse economic aspects that the football clubs are involved in other than the main entertainment forum. The Sports Focus LLC company has initiated a dynamic role on the grounds of incorporating the football clubs' economy, legal, and entertainment. Adopting these activities implies that the designated company requires a wide range of professionals to handle each category of the football club's activities. It also aims to handle players, clubs, and leagues across the globe. The stipulated act implies that the designated company will establish a wide range of operations for the underlying competitive market. The company will incorporate sporting activities and business management operations for the clubs and players under its brand name.
Tournament
The company will set up strategic tournaments within the different leagues across the globe to facilitate the aspect of recruitment and marketing. The company will create tournaments and invite specific clubs to the designated tournament through the youth facilitator. The activity will induce the company's registration fee and act as the initial starting point for critical company operations. The tournaments created by the company will act as a significant recruitment point for the clubs and players invited to the stipulated events. It will result in the dynamic element of increased participation and execution of roles. The main focal point for the invitation to the tournament will be the aspect of talent. Only players with a higher talent and clubs with talented players will be invited to the tournaments to facilitate creating a solid company base viable in the highly competitive market.
Club Structuring
The representation of the clubs by the Sports Focus LLC company will imply that some of the critical roles within the club will be availed to the designated company. as a result, the company will offer support to the football clubs on the aspect of restructuring the staff members. Using the company to restructure the member football clubs offers support to the designated entities towar...
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