Essay Available:
page:
1 pages/≈275 words
Sources:
1
Style:
APA
Subject:
Business & Marketing
Type:
Case Study
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.32
Topic:
Reasons Why People Like To Use Uber
Case Study Instructions:
Please read the six articles in the attached file and answer the three questions given in the document.
Case Study Sample Content Preview:
Uber Case
Name:
Institution:
Uber Technologies Inc. has played a major role in transforming the taxi industry through its development and implementation of seamless means that customers can connect with a large pool of drivers. Most often, the Uber customers can summon a car using the firm’s ride-hailing app, which is installed on their smartphone. There are, however, several issues such as matters related to regulations which must be addressed to promote the success of Uber. The literature examines why people like using Uber, the challenges faced by Uber, and regulatory issue impacting the company.
Q1. Reasons why people like to use Uber
There are different reasons why people prefer using Uber. For instance, Uber has made it possible for potential customers to connect with drivers fast, thus making it possible for them to reach their destinations more quickly. This has been made possible through the use of app technology that connects Uber drivers and their customers. Additionally, customers with Uber account have their fare deducted automatically, and after alighting from the car, customers do not have to fumble with payments (Silverman & Weber, 2016). Uber users enjoy the cashless experience they get with Uber.
Q2. Two challenges Uber faces from Taxi companies/commissions.
Uber has faced regular complaints and lawsuits from other cab companies and labor organizers who maintain that Uber threatens their livelihood as well as the welfare and good of the consumers. Taxi companies say that Uber endan...
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