Essay Available:
page:
1 pages/≈275 words
Sources:
2
Style:
APA
Subject:
Business & Marketing
Type:
Case Study
Language:
English (U.S.)
Document:
MS Word
Date:
Total cost:
$ 4.32
Topic:
General Electric after BE Capital
Case Study Instructions:
Case 8: General Electric after BE Capital
The case begins with Jeffrey Immelt pursuing the divestment of GE Capital. Because GE relied on its capital division for a significant share of its profits, GE was more vulnerable to the 2008 financial crisis and the company's share price fell significantly.
1. Jeff Immelt became CEO and chairman of GE on September 7, 2001. Analyze GE's external environment since 2001 using PESTEL and discuss the effects these changes have had on GE. Is Immelt responsible for GE's poor performance?
Case Study Sample Content Preview:
General Electric Case Study
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Institutional Affiliation
General Electric Case Study
PESTLE analysis is used to analyze external forces affecting an organization. It entails analyzing the po...
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