Business Ethics: A case of Starbucks and MacDonald's

Business Ethics: A case of Starbucks and MacDonald’s
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Upon Scrutinizing the Starbuck’s Corporation Website, there were three issues that I was pleased with regarding the ethical aspects of the organization. These included ensuring dignity to customers and staff, offering quality services and the willingness of employees to admit mistakes and rectify them. In this, the management does not victimize employees who error like many organizations, rather they help them rectify the mistakes. The staff assumes an approach that helps the client get the most convenient product that the particular customer was willing to come up with or buy. Staff’s work is not only order taking but also assisting the customer to make an informed decision concerning the specific transactions. This act ensures that the customer is able to achieve utility out of consumption of a particular product. Regular clients are also known by the names (Starbucks Company, 2013). This ensures good interpersonal relationship between the client and the staff.
At Starbucks, the client will always be at ease while getting the services from the clients. It is obvious that when one gets services from someone who is best known, such a person will at all time be attracted to the place due to the attached relations. The relationship also assists in knowing the area that cause discomfort to the customer and therefore, works towards improving them. The café ensures that whatever complaints are received from the trusted clients are acted upon to ensure their satisfaction and satisfaction of others who were not in a position to raise such claims. Starbucks staffs also take responsibility and admit liability for customer’s dissatisfaction. There are cases that the customers may come across a service that did not actually please, the only way out of this is for the staffs to take responsibility so as to make the customer relieved hence the customer will be back again. There is no situation that the customers will be blamed for anything in the company. The employee as representative of the café administration will usually admit and promise for rectification hence such a customer will not feel offended. The employees are trained in such a way as to own whatever outcome may come in the course of service delivery. The common principle in such an exercise is that the moment that the customer is blamed for whatever reason, such a customer is lost and cannot visit the place again.
To avoid such a happening, the employee with knowledge of whatever mistake has been made to admit the mistake and customer is retained ensuring the continued with good interpersonal relationship. Employees also correct their mistakes to ensure they do no...