Challenges to Resort Management Professionals
Directions: Initially review the issues currently occurring in the resort management profession, such as economic challenges, market competition, staffing needs, and the like. Then select an issue of your choice and search the CSU Online Library for two articles pertaining to resort/hotel management. The articles should be less than three years old and exceed three pages in length. Analyze and evaluate the articles as to their relevance in today's marketplace and organize your Article Critique as follows: • Part 1 of the critique consists of the identification of the articles. Be certain that you provide readers with enough information about the articles so they will be able to locate them. • Part 2 presents an abstract of each article in which you briefly summarize the main points the author established. • Part 3 offers your actual critique of the articles. You are to provide your reaction (insightful, critical, and logical) to the points the authors made. A simple statement of agreement or disagreement is not sufficient. While you may make such a statement by way of an introduction to your reaction, you must clearly and logically state the reasons for the position you have taken toward the data presented within the articles. Required length of your paper: minimum of 1,000 words. Use APA formatting and documentation.
Article Critique
Name:
Institution:
Course:
Date:
Challenges to resort management professionals
Resort management has experienced quite a number of challenges in current years. For resort management professional, it has been a real struggle trying to stay ahead of the curve and beating the odds in an increasing volatile market and industry at large. The business landscape is constantly changing and the professional in the industry have to constantly keep track while trying to predict they next strategy ahead of the next turn. One of the aspects that have rocked the industry is green hospitality(Hotel-online.com, 2015). As the world looks for sustainable solutions to global warming and other environmental hazards, resorts are required to abide to the green economy strategies and strict environmental laws across the globe. Labor costs continue to be the single largest expense in the industry. ,with changes to the immigrations laws, proposals to raise minimum wages and unions power shifts among others, resort professionals are faced with a stiffer need to raise the revenues and cut down on unnecessary costs(Hotel-online.com, 2015). Cultural awareness is increasingly gaining popularity relative to the fact that hospitality industry is global and seeks talents from across the globe.
Having relevant organizational cultures and policies is no longer a luxury but a requirement. The competition on the other hand is constantly growing, as emerging markets sprout across the globe and entrepreneurs tap into unique products and services, generic resorts are hard pressed to make relevant changes(Hotel-online.com, 2015). Customers have become increasingly aware of their experiences and competition in the industry and demand the best without compromises; pushing resort professionals to higher limits and holding to higher standards. With the level of technology integration in the economy, resort professionals are hard pressed to keep up with the ever changing trends. Most of the operations are now carried out on the internet as clients are more comfortable booking and making reservations online. The experience between different websites can make the difference the resorts ranking. Economic shifts in the global stadia are also largely affecting the industry and therefore the resort professionals, as the industry shifts with economic changes and emerging markets over the conventional ones(Hotel-online.com, 2015). One of the major challenges in the industry is that of retention of the best talents. Resort managers have to manage the talent pools of their best staffs to make sure that they are not poached by the competing resorts. This is not a one-time event, but processes that has to be closely guarded given the cost of hiring talented staffs and training them.
Part 1
This paper critiques some of the two articles that have been published on the issues regarding employee retention within the industry. The articles are from different authors and research areas to ensure a broader perspective on the issues relative to geographical spread of the industry and the problems that cut across the same. The first article is titled Manager’s Perception on How Management Practices Affect Employee Retention in Resort Hotels authored by Sanja P. Kozic as a dissertation for the degree requirement in Doctor of Education in Innovation Leadership at Wilmington University in August of 2012(Kozic, 2012). The article can be accessed from the Proquest database. The other article under critique in this paper is one titled Magnetizing & Retaining the Finest Talent in Hospitality Sector, An Empirical Study Of Determinants Of Job Satisfaction And Effects On Employee Turnover In The Hotels Of Kuala Lumpur City Center, authored by GopinathSangaran and AnshulGarg. Published in the year 2012, the article is available in the International Journal of Hospitality & Tourism Systems.
Part 2
According to Sangaranand Gargin their abstract, resorts are in the hospitality sector as they offer services to clients. Due to the level of demands placed on the industry by customers, the sector has been turned into labor intensive (Sangaran, G., &Garg, A. (2012).This has prompted high employee turnover, which has ...